Attached HERE is an example of a campaign summary that outlines the success of a 13-market, 3-show-per-market tour that I managed for a client over the 2023 season.
Campaign Highlights:
17.6X Return on ad spend across all 13 markets
Campaign high of 37.4X return on ad spend for one of the markets
Estimated 14.3X-15.7X ROI
Generated over 13.5 million social media impressions
